Alfa Distributions is a wholesale FMCG group with a portfolio spanning canned seafood, Pacific pantry staples, natural body oils and premium mackerel. Our power brands — led by Talofa and 888 — perform across grocery, foodservice and specialty retail in 30+ countries.
Each Alfa brand is built around a single regional story and a clearly-defined commercial role. We don't compete with ourselves — every SKU has a defined channel, a defined buyer, and a defined margin. That's how we keep 91%+ repeat order rates across enterprise wholesale.
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Premium pantry staples, sourced at origin.
Alfa's premium pantry label — New Zealand Pure Ghee, Australian Mustard Oil, Fiji Coconut Oil, Wild Turmeric and Zero Oil Garlic. Single-origin sourcing and premium positioning across grocery and subcontinent aisles.
The flavour of the Pacific, in every can.
Authentic Pacific pantry staples — coconut cream, tuna, soy sauce and mushroom sauce — sourced directly from licensed Samoan cooperatives. Talofa is our flagship brand, proven on shelves in over 12 countries.
Pacific botanicals. Twelve island-inspired scents.
Premium body oils in 12 scents — Coconut, Frangipani, Tiare, Hawaiian, Polynesian and more. Fiva is the Pacific beauty anchor for health and beauty retailers, commanding a premium aisle position built on authentic provenance.
Wild-caught wahoo trusted by Pacific communities.
Premium canned Wahoo and Mackerel — wild-caught and authentically prepared. Available in Chilli, Chunks and Flakes formats with deep repeat-purchase loyalty across Pacific communities in Australia and New Zealand.
Premium mackerel. Consistent quality, every tin.
White and Red Mackerel in Oil and Tomato Sauce. Available in 160g and 425g formats with multi-pack options. OCEAN delivers consistent quality and strong shelf performance across seafood categories in mainstream grocery.
Traditional Pacific provisions.
Tanoa carries traditional Pacific Island provisions, complementing the Alfa portfolio across Pasifika grocery and community retail.
Authentic subcontinent staples.
Anand delivers authentic Indian and subcontinent pantry staples for the South Asian diaspora across Australia, New Zealand and the Pacific.
Every Alfa brand is engineered for container-load economics, with documentation, quality controls and lead times sized for serious buyers.
Become a stockist ↗Up to 28% off list at 480+ unit tier across all brands.
FOB Sydney, Auckland. EXW available on request.
HACCP, BRC, FDA, Halal — full audit trail per shipment.
AU/NZ & Pacific — 24-hour response SLA guaranteed.
Pacific Premium ghee and mustard oil give us a genuine premium tier the subcontinent shopper recognises.
Talofa products sell consistently — especially within the Pacific community. The flavour authenticity really stands out.
Fiva is our top premium beauty mover — customers choose it for the story and come back for the quality.
888 Wahoo Chunks are our fastest-moving Pacific import. Customers come back every week.
Submit a stockist enquiry and our team will be in touch within 24 hours to discuss product ranges, pricing and supply terms.
Become a Stockist ↗ Contact us →